Welcome to Krew Media Group's Blog. Here you will get a closer look into the personality and creative culture of our company through our verbal ramblings, announcements and visual displays.

Monday, December 04, 2006

Graphics for CALA Apparel

Here are a few samples of graphics we created for our client CALA Apparel. These graphics were created for an upcoming tradeshow in January 2007. These are 2 out of a total of 6 large designs we designed for them. The first image above is around 8 feet tall in height and the layered image file in photoshop was about 3.5 gigabytes at 150 dpi.

To create the look and feel of these designs, a combination of photographic and vector elements were blended together and bulit up using layers in photoshop. Weathering and other effects were added in last.

The principle photography of the model was done by our resident senior photographer, John Lee.